The three month free trial of Apple Music had come to an end for many, if, like me, you’re actually paying for the service now, there’s some new features that should be added to retain me as a paying customer.
In such a competitive market as the hotel booking industry that relies on the usability of various web services, be they apps or responsive websites, I’m finding the new campaign from Wieden + Kennedy as a bit of a strange one.
Having worked on a platform such as Squiz Matrix for over four years, I grew accustomed to its pros and cons. Back in 2009, I was exposed to this new system after I helped to migrate the University of Westminster‘s website from old, out of date systems to a brand new installation of Matrix.
It struck me because I’d always taken the term literally to refer to tangible products but these were all tech startups in dyer need of Product Managers to help to move them forward.
After speaking to a few reps from mind the Product, I realised that Product Management was right up my street. A little further investigation on their website and they define the role as a mashup of three important factors.